SPECIAL SYSTEM TYPES, STRUCTURE, HIERARCHY, RANKING CLASSES BY INFORMATION PERCEPTION METHOD
DOI:
https://doi.org/10.31891/2219-9365-2024-77-43Keywords:
social interaction, information, agent of influence, manipulative technologies, social objects and structures, cyberattacks, risksAbstract
In modern society, it is important to focus the interaction between people and nature on the search for relationships that contribute to overcoming differences and ensuring mutual understanding between social objects. This requires the development of a new theoretical paradigm of social relations to restore the unity of society, create means for achieving social harmony and common creative understanding between people. Analysis of socio-philosophical problems of human interaction can significantly improve the modern theory and practice of the sociality of a person. Approaches that consider society as a harmonious whole require solving the problems of philosophical understanding of social interaction as a process that unites all aspects of the social development of society. This work analyzes special system types of social objects, social structures, hierarchies and classes of their ranking according to the method of information perception.
The author analyzes the ways and directions of social interaction between objects and subjects of social relations, social risks in the context of active threats and attacks on the social structure and methods of influence on social objects used by external agents of influence to carry out cyberattacks.
The article considers advertising, in the form of informational advertising messages, as one of the effective means of information influence. It is emphasized that advertising messages are characterized by certain semantic and structural features which are determined by the peculiarities of advertising texts. At the lexical level, they are manifested in the use of deviations from the language norm, borrowings, wordplay, phraseological units, geographical realities, names of popular personalities and references to the history of the nation, its traditions and customs. All of these features of advertising messages can be used by an attacker to launch cyberattacks on social structures to achieve their goals.
